Jenda Žáček

Jenda Žáček is a freelance brand strategist – consultant, lecturer, and communicator. He helps brands with development & company strategy, campaigns, communications & PR, political marketing, and NGOs. He joined the Aspen Institute in 2016 and was responsible for overall communications and the rebranding in 2017. As the Publishing Editor of the Aspen. Review he led the magazine redesign and the launch of the Aspen Review web. Today he handles the whole magazine.

Jenda served as the Spokesperson on behalf of more than 50.000 people organized in Junák – Czech Scouting. In 2011, he became the Head of PR department and Spokesperson of the Czech Ministry of Agriculture. From 2013, he was the Head of Communication and Spokesperson at the Czech Green Party. He helped to raise the amount of local green representatives by more than 20% and contributed to obtaining four Senate seats for the party.

Jenda Žáček is active in the topic of communication studies and media ownership. He graduated from the Faculty of Social Sciences at Charles University in Prague in marketing communication & public relations, and media studies.